$1 Movies — The Changing Value of Intellectual Property

It’s going to be virtually useless for anyone to go there for a few days, so be patient. When the demand slows down a bit, go to Movie88, where you can watch a movie, delivered on demand over the Internet, for $1. No kidding. If you want the story behind this, read this News.com article.

Now we all know that the MPAA is going to try to nail these guys to the wall, but there’s a deeper trend here that important understand. I mentioned in a previous post that the value of intellectual property was going to change as a result of the delivery vehicle changing from atoms to bits and this is yet another example. The fascinating result of this web site is that everyone is going to thrilled to have the opportunity to see these films, even at reduced quality through Real Player, on demand for only a buck. MPAA (and RIAA) take notice — this is a trend not worth fighting. It’s time to change your business models much the way that the news publishers did five years ago.